Redheads on Parade


1h 18m 1935

Film Details

Release Date
Aug 30, 1935
Premiere Information
not available
Production Company
Fox Film Corp.; Jesse L. Lasky Productions
Distribution Company
Twentieth Century-Fox Film Corp.
Country
United States

Technical Specs

Duration
1h 18m
Sound
Mono
Color
Black and White
Theatrical Aspect Ratio
1.37 : 1
Film Length
7,010ft (9 reels)

Synopsis

Movie producer George Magnus, actor John Bruce and their publicity agent, Peter Mathews, are attempting to make a comeback with their new picture, Beauties on Parade , but halfway through filming, their backer goes bankrupt. On their way to lunch, the dejected trio stops to use the phone at a beauty parlor owned by Ginger Blair, a former actress down on her luck. Ginger's misfortunes have been caused by Jean Harlow, who inspired the platinum-blonde hair craze that eradicated interest in Titianola, a red hair dye invented by Ginger and marketed by cosmetics magnate Augustus Twill. John hits on the idea of getting Twill to back the film by changing the title to Redheads on Parade and using it to advertise Titianola. Pete and Ginger sell Twill on the idea, telling him that George's studio will sponsor a nationwide beauty contest for redheads, with each state's winner appearing in the film. Twill puts up the money, but it quickly becomes clear that his interest is in Ginger, whom he wants to star in the film, rather than in movie making. He grows jealous over John and Ginger's love scenes and withdraws his support. Just after Twill leaves George's office, Lionel Kunkel and Trelawney Redfern, the manufacturers of Platinola, arrive and try to persuade George to change the film to Platinum Blondes on Parade , but Pete uses them to manipulate Twill into signing back on. Pete also convinces Ginger to play up to Twill so that he will keep the money flowing. Ginger is reluctant to do so because of her growing relationship with John, but manages to juggle dates with both of them until just before the film is finished. Kunkel and Redfern warn Twill that Ginger is seeing John and try to photograph the couple to prove it. After Ginger and John see the pair sneaking around, she inadvertently admits that she has been dating Twill, and the two quarrel. Later, on the day of the premiere, Kunkel tries to find the film of Ginger with John to show Twill, while Redfern successfully bribes Joe, a cutter on George's lot, to disappear with the only print of Redheads on Parade . As Kunkel develops the photographs, Redfern rushes in to tell him of his triumph. The photos are ruined, but the accidental combination of Platinola and developing fluid turn Kunkel's hair a beautiful shade of red. Deciding that they can make a fortune from their new formula if the movie does open, Kunkel and Redfern dash off to find Joe. Meanwhile, Pete tries to calm Twill, who has just been dumped by Ginger, and later, at the theater, Pete tells John that it was his idea for Ginger to string Twill along. George panics as the audience grows impatient for the film to begin, and John looks for Ginger, who has overheard Joe bragging about the easy money he has made. She finds the film in his car and rushes it to the theater just in time. She then goes home, where she is soon joined by John, who apologizes, and the lovers reunite as the audience in the theater goes wild over their film.

Cast

John Boles

John Bruce

Dixie Lee

Ginger Blair

Jack Haley

Peter Mathews

Raymond Walburn

Augustus Twill

Alan Dinehart

George Magnus

Patsy O'connor

Patsy Blair

Herman Bing

Lionel Kunkel

William Austin

Trelawney Redfern

Wilbur Mack

[Henry] Johnson

Harold Minjir

Randy, Magnus' secretary

Anne Nagel

Queen of Redheads

Cullen Morris

Child specialty dancer

Shirley Aaronson

Waltz specialty dancer

Florine Dixon

Tango specialty dancer

Philippa Hilbere

Rhumba specialty dancer

Paul Mcvey

Casting director

Dorothy Dearing

Stenographer

Lynn Barrie

Waitress

Antrim Short

Assistant director

Jack Mower

Cameraman

Dick Howard

Electrician

George Ovey

Sound man

Billy Engle

Sound man

Bobby Dunn

Grip

Stanley Blystone

Grip

Sammy Fields

Assistant cameraman

George Blair

Props man

Frances Morris

Script clerk

Audrene Brier

Specialty dancer

Irving Bacon

Entwistle

Freeman Wood

Salesman

Gladden James

Salesman

Ned Norton

Salesman

Josephine Whittell

Saleswoman

Neal Burns

Bellboy

William B. Davidson

Theater manager

Duke York

Projectionist

Francis Mcdonald

Joe the cutter

Hooper Atchley

Assistant cutter

Lillian West

Head seamstress

Bess Flowers

Wardrobe designer

John T. Murray

Radio announcer

Dolores Gallen

Newspaperwoman

Eddie Fetherston

Reporter

Dave Thursby

Reporter

Harry Hollingsworth

Reporter

Jenifer Gray

Reporter

Eula Love

Reporter

Rebecca Wassem

Reporter

Elouise Rozelle

Reporter

Vee Allen

Reporter

Grace Goodall

Forewoman of wardrobe

Babette Barker

Trio member

Jeanne Dunne

Trio member

June Clifford

Trio member

Charles Morris

Studio gateman

Josephine Campbell

Trio member

Elinor Rennie

Trio member

Leana Galen

Trio member

Katharine Snell

Redhead

Virginia Smith

Redhead

Nellie Colt

Redhead

Joan Palmer

Redhead

Betty Gordon

Redhead

Marbeth Wright

Redhead

Babs Greenwood

Redhead

Betty Mcmahon

Redhead

Esther Brodelet

Redhead

Betty Bowen

Redhead

Grace Davies

Redhead

Loretta Andrews

Redhead

Adelaide Kaye

Redhead

Margaret Davis

Redhead

Crystal Keate

Redhead

Jerry Lane

Redhead

Pauline Griffith

Redhead

Adele Lacy

Redhead

Rita Dunn

Redhead

Geneva Hall

Redhead

June Turney

Redhead

Ruth Jennings

Redhead

Genee Boutell

Redhead

Pat Hanna

Redhead

Evelyn Nielson

Redhead

Edna Sallee

Redhead

Margaret Fitzpatrick

Redhead

Gwen Seager

Redhead

Jill Evans

Redhead

Dorothy Sander

Redhead

Connie Crowell

Redhead

Claudia Fargo

Redhead

Althea Henley

Redhead

Lynne Kelly

Redhead

Earlene Heath

Redhead

Angela Blue

Redhead

Diana Arden

Redhead

Anita Thompson

Redhead

Eileen Thomas

Redhead

Vina Gale

Redhead

Virginia Jennings

Redhead

Mary Windsor

Redhead

Helen Lehigh

Redhead

Marjean Roach

Redhead

Teddie Lura

Redhead

Mae Madison

Redhead

Denise Sawyer

Redhead

Alberta Hamblen

Redhead

Maxine Cantway

Redhead

Mary Dees

Redhead

Ruth Holden

Redhead

Myra Bratton

Redhead

Art Whitney

Dancer

Buddy Van Fleet

Dancer

John Roche

Dancer

Ted O'shea

Dancer

James Notarro

Dancer

Bob Milton

Dancer

John Locke

Dancer

Bob Linden

Dancer

Charlie Lauder

Dancer

Perk Lazelle

Dancer

John Jones

Dancer

Joe Hickey

Dancer

Jimmy Grant

Dancer

James Gonzalez

Dancer

Jack Ellisen

Dancer

Frank Edmunds

Dancer

Bob Crosby

Dancer

Bud Carpenter

Dancer

John Coffee

Dancer

Jimmie Cushman

Dancer

Sam Brown

Dancer

Don Ackerman

Dancer

Ward Arnold

Dancer

Ramon Ros

Dancer

Jack Lester

Dancer

Leila Osborne

Marion Ladd

Florine Baile

Joe Mcguinn

Ed Gordon

Film Details

Release Date
Aug 30, 1935
Premiere Information
not available
Production Company
Fox Film Corp.; Jesse L. Lasky Productions
Distribution Company
Twentieth Century-Fox Film Corp.
Country
United States

Technical Specs

Duration
1h 18m
Sound
Mono
Color
Black and White
Theatrical Aspect Ratio
1.37 : 1
Film Length
7,010ft (9 reels)

Quotes

Trivia

Notes

The plot summary for this film was based on a screen continuity contained in the Twentieth Century-Fox Produced Scripts Collection, and the onscreen credits were taken from a screen billing sheet in the Twentieth Century-Fox Records of the Legal Department, both of which are located at the UCLA Theater Arts Library. According to a Film Daily news item, producer Jesse L. Lasky, who used to have a vaudeville act called "Lasky's Redheads," began planning the film in late 1933. The Produced Scripts Collection includes early versions of the screenplay in which proposed cast members included Ginger Rogers as the heroine, Alice Faye as a platinum blonde, and Gregory Ratoff as Kunkel. The legal records note that Grant Mitchell was originally signed to play "Augustus Twill," and he was included on early Hollywood Reporter production charts. Hollywood Reporter news items and production charts note that first Nancy Carroll, and then June Knight, were cast as the heroine of the film, and that Jane Withers was to play "Patsy." Although New York Times reported that the part of "Patsy" was written especially for her, Withers was replaced by four-year-old Patsy O'Connor when she had to start work in The Farmer Takes a Wife. Other Hollywood Reporter news items stated that dance director Larry Ceballos and Tito Guizar were to be included in the cast, but their participation as actors in the completed film has not been confirmed. Hollywood Reporter also reported that director Norman McLeod was on loan from Paramount, and that Bing Crosby, who was married to actress Dixie Lee, was going to sing selections of the picture's songs on his radio show. According to the legal records, the majority of actresses playing redheads signed contracts stating that they would dye their hair the required shade of red.