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The working title of this film was Personal Column. Although Screen Achievements Bulletin lists Jacques Companeez, Ernest Neuville and Simon Gantillon as authors of a novel entitled Piges, no publication information has been found. The 1939 French film Piges, made by Speva Films, was directed by Robert Siodmak and starred Marie Da and Madeleine Geoffroy. In addition to their work on Piges, Companeez, Neuville and Gantillon collaborated on many other French films. Lured was the first production of Oakmont Pictures, a company formed in November 1945 by distributor James Nasser and producer Henry Kesler. The original name of the company was Crystal Pictures, Inc.
According to a December 1945 Los Angeles Times news item, Nasser and Kesler initially hired Norman Reilly Raine to write the screenplay, but his contribution to the completed film has not been confirmed. The Daily Variety review credits writer Leo Rosten with both screenplay and story treatment, but no other source lists him that way. Although Boris Karloff is billed fourth in the credits, he only appears in one scene. According to a mid-December Hollywood Reporter news item, Lucille Ball "collapsed on the set" of the film, shutting down production for three days. Hollywood Reporter news items add the following actors to the cast: David Cavendish, Stuart Hall, Wyndham Standing, Gordon Constable, Cyril Delevanti, Konstantin Shayne and Eddie Parks. Their appearance in the final film has not been confirmed.