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While campaigning for the governorship of a southern state, Bo Gillis, a politician given to folksy speeches and guitar playing, falls in love with and marries Ada, a reformed prostitute. The young woman's dubious background alarms both Bo's loyal press agent, Steve Jackson, and his political adviser, Sylvester Marin. Ada proves to be an eager and resourceful campaigner; and once Bo is in office, she tries to convince him that the mild-mannered Marin is a ruthless opportunist, supporting Bo only because it suits his own interests. Even though Marin viciously blackmails the honest lieutenant governor into resigning, Bo refuses to see Marin for what he really is. Ada, anxious to succeed on her own, plays up to Marin and is appointed the new lieutenant governor. A short time later, Bo is badly injured in an automobile explosion--the direct result of his failure to accept all of Marin's suggestions. Bo accuses Ada of siding with Marin, and she decides to prove him wrong. After being sworn in as acting governor because of Bo's incapacitation, she openly defies Marin by supporting a series of reform bills introduced by Bo. Marin, assisted by his corrupt police chief, Colonel Yancey, retaliates by threatening to make public a tape recording that could destroy Ada's reputation; but Bo is released from the hospital in time to defend his wife. Following his speech in the state capitol, the reform legislation is passed, and he and Ada are reunited.