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Three respectable family men--William Hargood, Samuel Paxton, and Jonathan Secker--make their monthly pilgrimage to a stylish bordello on London's East End, where they meet Lord Courtley, a depraved occultist who intrigues them with a dare to sell their souls to the devil. They purchase a black coat, ring clasp, and a phial of dried ashes from an antique dealer and take them to a desecrated chapel, where Lord Courtley revives the vampire Count Dracula in a blood-letting ceremony. The other three men flee in terror after beating Courtley to death, but Dracula materializes in the corpse of Courtley and vows revenge for the death of his servant. While under Dracula's hypnotic influence, Alice, Hargood's daughter, kills her father with a spade. She then lures Paxton's daughter, Lucy, into Dracula's grasp, and he forces her to murder her father with Alice's assistance. Lucy's boyfriend, Jeremy Secker, also becomes mesmerized by Dracula and kills his father; but before the elder Secker dies, he sends a message to Lucy's brother Paul, who is in love with Alice, and warns him of the dangerous fiend. Paul is able to destroy the vampire, thus releasing Alice from Dracula's spell.