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The working titles of this film were The Public Be Sold and Ad-Man. According to a Hollywood Reporter news item, RKO stenographer Mollie Herman won $50 for coming up with the release title. A Film Daily pre-production news item states that Karen Morley was assigned to the role of "Peggy Wilson" but had to forfeit the part to Elizabeth Allan because of illness. Film Daily production news items list Violet Knight, Jean Acker, Frank Darien, Ferdinand Gottschalk, Arthur Housman, Paul Porcasi and George LeGuerre as cast members, but their participation in the final film has not been confirmed. Elizabeth Allan was borrowed from M-G-M for this production.